Monitoring is the process of tracking by keywords, classes and images of new applications for registration and registered trademarks for violation of the rights of their Copyright Holder. Regular monitoring makes it possible to identify attempts by third parties to illegally register these or confusingly similar trademarks, which means misleading the consumer.
Monitoring of trademarks is also necessary in order to promptly stop the use of registered trademarks by unscrupulous competitors, since this can cause loss of customers, profits, as well as deterioration of the reputation of the business of its copyright holder.
That is, monitoring also allows us to identify new applications for trademarks submitted for registration by third parties and published in the official registers of the Patent Offices. At the same time, violations can be stopped at the stage of filing an application by filing an objection to it, and since there are no fees at this stage, the result can be achieved in the shortest possible time with minimal costs.
